Emma Watson’s viral dress



Emma Watson's recent Instagram spree caught everyone's attention, especially given her usual low profile on social media. The flurry of posts around her birthday in April led to an unexpected announcement: the launch of Renais Gin, a venture she embarked on with her brother, Alex. Since then, her feed's been steadily streaming content, featuring everything from promotions for Prada Beauty to breathtaking shots of her enjoying the beach life.




Among the myriad posts, a standout was her Prada series, showcasing her on a boat, sporting a chic bandana and a flawless sailing sweater that epitomized effortless style. But what really took the spotlight was the recent viral clothing piece. In a bid to promote their gin, Emma and Alex participated in a tasting and a photoshoot, donning wardrobe selections courtesy of Loewe. The talk of the town? That mesmerizing blue "floating" dress that's been making waves.

Curiosity is rampant in the comments section as people grapple with the apparent illusion of the dress "floating" away from Emma's body. A similar effect was witnessed recently on Jennifer Lawrence, who also donned Loewe attire at an event. In her case, a dress with a sweetheart neckline seemed to defy gravity, creating an intriguing offset from her chest, courtesy of a cleverly placed corset underneath.